By taking advantage of localized Internet sites, blogging, and social networking, even small businesses can reach out to consumers all over the world.
“The explosion of Web 2.0 has impacted the way people gather information and communicate. Large audiences around the world, as well as those with very specific interests, have equal access to information through social networks, virtual worlds and video sharing sites.
While some may find Web 2.0 fragmented, confusing and uncontrollable, the social nature of blogs and community websites offers the opportunity to communicate beyond one’s target audience at a fraction of the time or cost of traditional techniques. Geographic and socioeconomic borders have little meaning online, allowing information to be targeted to an array of groups that may be interested in your company.
For small-business owners, this represents a potentially exciting opportunity to generate attention–and business–from customers who never would have had the chance to learn about your products or services.”
(Extract from “Reaching Beyond Borders” by Rachel Meranus, Entrepreneur.com, July 23 2008)
Website localization can allow your company to break across borders and reach out to new potential consumers. At Language Translation, Inc., we use a ten-step localization process to ensure accuracy and client satisfaction when converting websites for foreign targets. Our company offers language translation, interpreting and localization services in over 40 languages. Don’t hesitate to contact us for a free quote.
Betty Carlson
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See Also
- Language Translation Inc.
Language Translation Inc., a San Diego-based company has been serving the U.S. and countries abroad since 1989 with professional document translation, certified conference interpreting, and software / website localization services.
